Social Networks – Why Facebook Is The Best?

Social Media is the new thing in internet marketing and SMO (social media optimization) is fast growing. This is one of the fastest and most effective way of sharing information, promoting products and increasing potential customers. The main reason for the success of social media or social networks is that people are online everyday and log into a social network at some point during the day. Real time feedback on products and services rather than paying for expensive advertisements. There are literally thousands of social networks all aiming to provide its users a platform to connect, share and socialize with other individuals.

Facebook however goes a step further than this. They present members with a wide range of features through which they can not only connect and share but also promote their business. Facebooks user base of over 350 million! is due to the success and popularity of social networking. Facebook provides social media marketing experts the opportunity of expanding their reach to millions.

Some of these features include:

Facebook Applications: Applications on the platform can do wonders when it comes to promoting products and establishing brand awareness.

Facebook Fan Pages: This is a great way to build your company's online presence. Interacting with clients, customers Fans and launching a new product or starting a new service. Keeping them updated with all the news, Post videos, pictures or just start a poll. Facebook Fan Page developers create custom looking and interactive fan pages so that it looks like your single page website!

Facebook Adverts: Facebook Adverts are another quick and effective way of promoting your business and drawing users towards your products. There are advertisement banners that can be optimized and you can select a range of demographics so that your ad targets your niche audience better.

Facebook Connect: Facebook Connect is a feature introduced for websites. With this integrated on your website you can easily communicate with and take advantage of the Facebook platform. Easy to use, Facebook Connect allows users to login to websites with their credentials therefore enabling them to share things with their Facebook network and posting news feeds and notifications on to their Facebook profile. Social Media has now become an essential ingredient in all marketing and social networks. Facebook is providing organizations, online agencies and entrepreneurs with a strong social networking tool.